6 April 2021—Branch Strategy Founder, Jackie Martin, joins Jared Johnson on the Healthcare Rap Podcast.
The cart has come before the horse for far too long when it comes to marketing data. Jackie Martin is in the house to drop knowledge about overcoming challenges in aligning marketing data around the patient. Along the way, Jared and Zain share some provocative thinking about what to do when the source of truth isn’t true and how to reimagine our data structure for the sake of public health.
You can also listen to it on The Healthcare Rap’s website.