Test your website, a marketing priority for 2022
Planning for next year is always hard. It usually hits in late summer and early fall, which is a busy time. The weather changes, kids
You don’t have to keep everyone happy. You should be able to prioritize the best interests of your customers instead.
A customer-first strategy means empowerment. When competing priorities emerge, you’ll restore alignment with one question, “Is this in the best interest of our customers?”
You won't be at the mercy of new requests of other departments. They'll be governed by your shared strategy.
Experience less stress and more enjoyment at work while your organization becomes more productive and efficient.
Think big, know how to reach your goals, and be a leader who has a positive impact on customer's lives.
It’s not your fault that marketing is pulled in so many directions. We’ve worked alongside many leaders in your position and we understand.
In-person or remote research, user testing, vision definition, customer journeys, step-by-step strategic plans
Data mapping, site maps, tree testing, wireframes, user flows, core brand messaging, copywriting
Deep experience in content management platforms, CRM, analytics, and in-house systems. Use us a little or a lot
Using tools like consumer research, usability studies, and expert reviews, we’ll reveal who your customers are and what they need.
Your digital ecosystem will be mapped so you can define the gap between where you are now and the ideal state that gives your customers what they need.
Lead the way to your ideal state using a flexible roadmap that anticipates the unexpected while keeping everyone moving in the same, customer-centric direction.
And if you need help implementing it, we can be the strategic partner to ensure your customer first plan is implemented.
Branch Strategy was founded on a simple idea: strategy aligns organizations.
In many organizations, marketing is pulled in too many directions by too many departments. We help you prune back, aligning competing priorities around a shared strategy that puts your customers first.
Lead the way to step out of reaction mode and replace conflict with alignment. Hire Branch Strategy for your strategic consulting needs.
Planning for next year is always hard. It usually hits in late summer and early fall, which is a busy time. The weather changes, kids
In marketing, it’s our job to attract our target customers. The best way to do this is by creating meaningful content with a subject matter
A prospective patient is on your website. Any money you paid for acquiring her attention has been spent. It could be through a paid ad,
We’re passionate about strategy and you can find us nerding out about data unification, strategic roadmaps, customer research, and more at conferences and on podcasts.
26 May 2021—Branch Strategy Principal Consultant Jackie Martin joins Reed Smith on another episode of the touchpoint podcast. As health systems begin to rethink their
6 April 2021—Branch Strategy Founder, Jackie Martin, joins Jared Johnson on the Healthcare Rap Podcast. The cart has come before the horse for far too
12 May 2020—Branch Strategy Founder, Jackie Martin, joins Chris Boyer on The New Normal, a 10-part podcast from touch point media. Healthcare marketing is different
The path to a customer-first organization can be long and overwhelming, so we give you practical action items you can use right now to keep moving in the right direction.
Branch Strategy is a strategy-only consultancy. We help align organizations on the one thing they can always agree on: the customer comes first.
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